Holiday Events, Festivals & Mega Sales: Dubai 2020

Holiday Events, Festivals & Mega Sales: Dubai 2020

Holiday Events, Festivals & Mega Sales: Dubai 2020

Holiday Events, Festivals & Mega Sales: Dubai 2020

Picture Courtesy: gulfbusiness.com

Holiday Events, Festivals & Mega Sales: Dubai 2020, the coming year marks the 25th DSF and Expo 2020. The DSF will start on December 26, 2019 and will run until  February 1, 2020, and will include a wide range of concerts by Emirati & international singers, cultural & family-oriented performances, stand-up comedy shows & street carnivals. There will be spectacular fireworks shows. The shopping festival will take place across 38 days, and sales of up to 90 % across more than 3,500 retail outlets.

The visitors can participate in the daily raffles offering exciting prizes. The Dubai Festivals & Retail Establishment (DFRE) aims to position Dubai as an international events & entertainment hub and increase competitiveness as a retail destination through festivals and promotions. It features 18 festivals, events, season launches, holiday periods and sales throughout the year. The programme offer retailers the opportunity to run customer-centric promotions & activations, which in turn drive footfall and increase sales.

The 2020 Retail Calendar will include the following festivals and events:

Dubai Shopping Festival

Date: December 26, 2019 – February 1, 2020

DSF is the world’s biggest shopping festival and will celebrate its 25th anniversary this year, includes wide range of shopping & entertainment activities.

Russian Holidays

Date: 4-12 January, 2020

It features various events & promotions organised for residents and tourists.

Chinese New Year

Date: 25 January – 1 February, 2020

The celebration includes entertainment, events, fireworks, cultural activities & promotions across malls.

DSF Final Weekend Sale

Date: 30 January – 1 February 2020

The retailers can attain bigger promotions & sales and last-minute shoppers to pocket good bargains.

Spring/Summer Collections and Fall/Winter Collections

Date: 5-21 March, 2020(Spring collections)

Date: 2-15 October, 2020(Winter collections)

These events aims to increase sales, support retailers, and showcasing the latest fashion lines from local and global brands with special offers.

Dubai Home Festival

Date: 9-23 April, 2020

The Dubai Home Festival aims to boost the homeware sector with special promotions, by giving young designers a platform to showcase their products & innovations

Ramadan and Eid Al Fitr in Dubai

Date: 24 April – 27 May, 2020

The “Ramadan in Dubai”  features the social, cultural, and spiritual initiative that celebrates the values of the Holy month as Eid Al Fitr in Dubai will feature events & promotions to celebrate the special occasion.

3 Day Super Sale in May and October 2020

It features retail outlets exhibiting major local & international brands across the city, offering major reductions of up to 90 per cent.

Sales period

Date: 4-24 June, 2020

There will be 75 per cent off on a varitey of products as well international brands also.

Dubai Summer Surprises

Date: 25 June – 8 August, 2020

It features exciting events, family activities, shopping offers and fun raffles that provide shoppers the chance to win valuable prizes.

Eid Al Adha in Dubai

Date: 1-3 August, 2020

It shows up authentic Emirati traditions & customs, with several special events & promotions.

Dubai Summer Surprises Final Weekend Sale

Date: 6-8 August, 2020

Retail outlets offer further offers during the last 3 days of the annual summer shopping bonanza, Dubai Summer Surprises.

Back to School

Date: 9 August – 5 September

The Back to School promotional campaign is designed to encourage parents to buy school supplies from shopping malls & retailers that are participating in the campaign, and the chance to win valuable prizes.

Dubai Fitness Challenge

Date: 6-21 November, 2020

It features exciting activities that are aimed at enhancing Dubai’s standing as the most active city in the world.

Diwali in Dubai

Date: 2-6 November, 2020

It gives an opportunity to celebrate with the Indian community & visitors through a variety activities and offers provided by retail outlets.

Sales period

Date: 5-25 December, 2020

The retail outlets in the city will offer promotions of up to 75 per cent.

Gifting Weekend

Date: 10-12 December, 2020

It attracts shoppers to buy gifts from a wide collection of branded products in time for the holiday season.


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